“very few free users actually buy microtransactions it tends to be that these subscriptions are kind of force multipliers for the micro transactions”

Subscriptions Are Force Multipliers For Consumables — Free Users Rarely Buy Microtransactions

At Tinder the majority of consumable (boost, super like) spending comes from subscribers, not free users. The subscription tiers get users financially committed and habituated to spending in the app; the consumables then let them spend more on top. The lesson: do not launch consumables without a subscription anchor — almost no microtransaction revenue will come from free users.